No matter the nature of your product, a label is a vital portion of its own packaging. The label not only gives an appealing and eye-catching screen once the product is put on shelves, but additionally, it serves to educate and inform consumers. Information about the product, what it comprises, manufacturing details such as date, time and location, particular instructions on storing and using the product, warnings and mandatory guidelines, cost, taxes and some additional details are available on the label. This information is vital for the customers who purchase the product so that they can make informed decisions. Labels are indispensable for the brand value of this product and also function as advertisements.
There are a lot of businesses that offer Label Printing solutions. Flexographic printing is easily the most popular and cost-effective procedure that the majority of these businesses utilize. The usage of water-based inks and quick drying procedure leaves these labels affordable and effective to use on various surfaces like glass, PVC, styrofoam and cardboard boxes. Various products like food and drinks, cosmetics and beauty products, bottles which range from wine to water, clothes and health care products demand labels. Price tags, hang tags, size labels, security decals etc are a few of the other industries where labeling is usually required.
Product manufacturers typically utilize graphic designers to design their own labels. Aside from the product logo and layout elements, the rear section of the label generally includes the compulsory information, bar code, bar code, pricing etc.. Hence there’s a large amount of customization needed in label printing. Each product has its own sort of container, label size and form, colours, font, depth, etc.. Customers may also give different order dimensions, based on their marketing plan.
Custom printed labels consist of prime labels, coupons, barcodes and thermal transfer labels. Some companies also provide variable data printing labels which are used in house by manufacturers to monitor their supply chain management and identify counterfeit products.